Ammar Akhtar

Ammar Akhtar is a global tech entrepreneur, storyteller, and the founder & CEO of Finalrentals, one of the world’s fastest-growing car rental platforms built on the power of local partnerships. Recognised as the ‘Aled Miles International Business of the Year 2024″ at the Wales Technology Awards, Ammar is known for his visionary approach to innovation, leadership, and ecosystem building.

His journey started in the car rental industry, where he spent years understanding the challenges of small and independent rental companies struggling for visibility. This insight led him to build Finalrentals—a platform that today spans over 60 countries across Europe, the Middle East, the Americas, and the APAC region, empowering regional operators to compete globally.

Ammar’s leadership philosophy is deeply rooted in personal connection. In the early days, he personally reached out to over 800 car rental owners worldwide, building relationships that became the foundation of a global network. His belief that “founders are the first salesperson of their company” continues to shape the culture and expansion strategy of Finalrentals.

Ammar is also a strong advocate for innovation in underserved regions. His talks explore ecosystem inequality, comparing global tech narratives—such as Zuckerberg and Gates—with the realities faced by founders in emerging markets. He speaks passionately about unlocking opportunity, building community networks, and levelling the playing field for the next generation of entrepreneurs.

He has been featured in Entrepreneur UK, travelled globally to represent his company at major events, and continues to expand Finalrentals into new markets, including recent launches in North America, the Middle East, and the Caribbean.

Beyond entrepreneurship, Ammar enjoys creative projects such as publishing colouring books and puzzles on Amazon KDP, proving that innovation can flourish in unexpected places.

With a compelling blend of lived experience, strategic insight, and heartfelt storytelling, Ammar Akhtar brings a unique and inspiring voice to conversations on leadership, innovation, and global opportunity.